Today, we are 11 days into the 2008 Annual Giving Campaign…it’s been quite an exciting experience. You’ve probably seen the site notices up on just about every Wiki-project page and almost every language. Our volunteers and tech team have worked overtime to get everything working. We’ve had an amazing response from the community (This page still stuns me and I spend far too much time refreshing it).
After 11 days last year, we had 10,599 donors who gave $289,091.08 in total.
After 11 days this year, we have 22,736 donors who have given $629,825.92 in total.
Those are some nice numbers and we’ll be working to make sure that they continue. But to see that type of progress reminds me of one of the things I’ve heard more often than anything else related to my work at Wikimedia was/is: “What? Wikipedia is a non-profit?”
People don’t seem to know yet how dependent the Wikimedia Foundation is on the goodwill of our community. This year, community gifts (donations of less than $10,000) are expected to make up nearly half of our $6 million budget. Part of our strategy this year is to emphasize our charitable status and make a case to our users that they can help us maintain and promote the free knowledge movement.
And, to date, they have. And that’s pretty exciting.
Rand Montoya, Head of Community Giving